Often wood pallets are used for ‘Export & Shipping’ due to a lower price point but many customers down the supply chain actually prefer plastic pallets. This is because they’re more reliable during transport and help ensure goods arrive in better shape.
You can pay a cheaper up front cost for wood pallets and hope you don’t get any unexpected surprises due to breakage or extra time needed. Or alternatively, pay a bit more for plastic pallets and reduce those risks considerably.
In regards to wood vs. plastic for ‘Reusable’ applications, plastic pallets are definitely a better performing and higher yielding investment when correctly matched to your requirements.